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Pratibimba: January-June 2021

TITLE

Impact of Performance Recognition on Employee Engagement - An Analysis

AUTHOR

Dr.Subramanya Manjunath1

ABSTRACT

This paper analyses the impact of performance recognition through an empirical study conducted in an electronic product manufacturing company situated at Bengaluru by using convenience sampling with a sample of size of 100 employees. This research makes an attempt to get an insight into the perception of the employees on the need for recognition, identify the criteria for recognition, evaluate the means used for recognition, and its impact on performance. The data have been analyzed using descriptive statistics and Chi-square statistic to test the null hypothesis. The finding of this study implies that performance recognition fosters relationship between managers and employees, increases levels of individual and company-wide innovation and encourages employees to maximize their output and productivity. The study indicates that managers play a vital role in engaging employees by acknowledging the good work done and giving them timely feedback on performance and improvement. The study highlights that when the employees perceive their contributions are recognized and appreciated they tend to render their abilities and services much more resulting in increased employee engagement. The study concludes that employee recognition at work place has greater influence on employee engagement, belongingness, improved productivity, boost customer satisfaction and company’s image.

Keywords: Performance, recognition, employee engagement, extrinsic and intrinsic motivation, financial and non-financial rewards, productivity, retention, customer satisfaction, JEL Classification Code – J24.


1Former Principal & Dean – SSIMS, Tumkur, Karnataka, Visiting Faculty - Christ and Jain University, Bangalore, Advisor – HRM and Corporate Trainer, No.282, II Cross, II Block, III Phase, BSK III Stage, Bangalore – 560085, E-mail: [email protected]

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TITLE

Barriers to Sustainable fashion in achieving Sustainable development goals of Odisha handloom

AUTHOR

Purabee Purnasha Mishra1

ABSTRACT

Fast fashion has many implications to the society and the alarm has been there since some decades now. Ethical and sustainability is compromised and high skill labor is diminishing from textile Industry due to copy of luxury fashion brand as the only means of fashion now a days. The sustainable fashion discourses says a lot about this, big brands have started working for sustainable fashion and circular fashion as well. In order to understand fashion the prime factor is supply chain which is tireless and evolving ever since to deliver on time fashion has become FAD, and concentrated. India is rich in heritage and its textiles is centuries old, handloom is ageless and priceless possession which has been proved to be sustainable as its uses less natural resources, requires no SEZ and still media and other related sources don’t promote it creating this intrinsic beauty of garment hidden and ruled by master weavers.

Keywords: Handloom, weaver, fast fashion, circular fashion, sustainable, Fashion


1Ph.D. Research Scholar, Berhampur University, E-mail : [email protected].

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TITLE

An Empirical Analysis of Foreign Portfolio Investment on Stock Market Return: A Comparative Study of India and Brazil

AUTHOR

Tom Jacob1

ABSTRACT

Foreign Portfolio Investment (FPI) is one such entity, which either boosts or impedes stock market movements and investment sentiment with each of its passing breeze. It includes hedge funds, insurance companies, pension funds, mutual funds, banks or representatives of large corporate institutions. Most developing economies have high volume of Foreign Portfolio Investment and these economies provide high growth potential than in developed economies. The objective of this study is to examine the impact of Foreign Portfolio Investment on stock market return of India and Brazil market. The main aims of the study is to find out whether there exists any significant relation between FPI and stock market return of these countries. Correlation Analysis and Regression Analysis is used to find out the extent of relationship between two variables and to validate the impact of FPI on Stock Market Return of India and Brazil. This study concludes that FPI has significant positive impact on Indian stock market but not Brazilian stock market.

Keywords: FIIs, MR, Sensex


1 Assistant Professor, Christ College, Irinjalakuda, Email: [email protected].

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TITLE

Transition of consumer preferences for luxury brands: A perspective analysis of behavioral attributes of consumers towards luxury brands, post COVID-19

AUTHOR

Udita Mukherjee 1

ABSTRACT

This comprehensive paper focuses upon the basic and certain scenaarios which are to be faced post COVID 19 crisis days. As, it cannot be expected complete recovery of economies across the globe shortly, the paper intends to analyze how retail formats are required to come up with new and different offerings to its customers. In addition, various strategies have also been included to give a clearer picture about the current changes in the luxury retail sector followed by understanding quite a few conssumer inclinations towards their buying patterns and the opportunities awaiting for the luxury retailsector in general.

Keywords: Luxury retail, COVID 19 impact, luxury brands, consumer buying, changes in luxury buying


1 Senior Executive, UPS Logistics, Pune

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TITLE

On line shopping changing the definition of convenient shopping: A study on Twin-City Cuttack and Bhubaneswar, Odisha

AUTHORS

Deepti Ranjan Sabat1, Dr. Chinmaya Kumar Dash 2

ABSTRACT

Online shopping is a way to buy products and services from retailers. Since the advent of the global net, retailers have sought to sell their product to web users. Consumers will visit luxury stores in their homes and search as they sit in front of the pc right now every day, online searches have spread to people, they have become techno technicians and feel bad about the mismanagement of the web. Online search has therefore become a habit which is why it is necessary to create a study on online store use and visibility. The main purpose of this analysis is to look at consumers’ perceptions of online shopping and collectively discriminate against this notion of gender bench position. For this purpose, with the tools of a simple modelling system selected 150 respondents and information was collected in an organized form. On the basis of the information analysis, it was found that most consumers found that online search was more likely than manual manipulation and most customers were happy with their online transactions. Customers access their web at home and office / brain. For the most part, customers buy clothing, physics materials and other resources. A major obstacle to online search was customers having to offer a variety of MasterCard and not being able to see the product in person. Customers believe in the statement that online search is more expensive than manual search, takes longer to deliver the product and that they face problems while creating an online purchase.

Keywords: Online shopping, buying clients on ethics, perception, gender discrimination, Online shopping decision.


1 Assitant Professor, Department of Management, EATM TEngineering College,Bhubaneswar Odisha, India

2 Professor, Department of Management,Adamas University,Kolkata,India

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