Institute of Management & Information Science, Bhubaneswar

Pratibimba: July-December 2018

TITLE

Identifying Relationship between Capital Structure and Dividend Decisions of Indian Banks

AUTHOR

Dr. Kapil Sharma 1

ABSTRACT

Dividend payment is a very important and critical decision for any firm. Dividend decision not only affects firm’s future investment and financing decisions but in turn it is affected by them also. Dividend decision in banking sector is not similar to that of other sectors for the very fact that financing and investment patterns of banking sector is very different. The main objective of this paper was to find out relationship if any between Capital Structure decision and Dividend decision of Indian Banks. 16 Indian banks including both public and private are considered. Data was collected for a period of 10 years i.e. from 2007—17. Dividend Payout is taken as dependent variable. Profitability, Size, Investment Opportunity, Financial Leverage, External Institutional Borrowings and Cash Flows are taken as independent variables. Regression Analysis is used for the purpose of data analysis. The study found that profitability, size, financial leverage and investment opportunity had a positive relationship with dividend payment of Indian banks. However external institutional borrowings had a negative impact on the dividend payments.

Keywords: Dividend Payments, Capital Structure, Banks, profitability, size, financial leverage, investment opportunity, external institutional borrowings.


1 Reader [Associate Professor], Institute of Management Studies, Devi Ahilya University, Indore - 452001, Madhya Pradesh, Email: kapil.mhow@gmail.com

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TITLE

Impact of Online-Marketing and its Operations: A Demographic Study on Amazon India for Startup Entrepreneur

AUTHOR

Indrajit Ghosal 1

ABSTRACT

E-Commerce industry is growing at a higher rate due to increasing rate of internet penetration in India. Through online shopping which is also a part of e-commerce customers can find product of their choice and can access alternative vendors by using shopping retailers can increasing sales due to unique advantages like reduced operation cost, windfall game of new customer, data driven selling. In the present study, an attempt has been made to predict and access the online buying behavior of the Amazon users with respect to variation in their demographic profiles. This helps in analyzing their perception and identifying the exact factors that convince them to buy products from Amazon repeatedly. This helps in digital sales pitching as well as remarketing and retargeting the Amazon in boundary less market. For the analysis, Researcher used the statistical tool ANOVA applied to check the association between the demographic variables. Through rotated component Matrix use of Factor Analysis Researcher has taken few psychological factors for this study to examine the impact of online buying behavior of Amazon users. For this study researcher taken 100 sample out of 130 questionnaire and given a positive conclusion from the customer view, their preferences about demographic factors from the capital city, Kolkata (W.B). The result will help the startup online marketer for design their marketing strategy, new idea, preferences factors regarding Amazon study for new startup marketer and provide significant input to Decision Support System.

Keywords: Demographic Study, Preferences Factors, Market penetration, Buying Behavior, DSS, Startup Market.


1 Asst. Professor cum Research Scholar, Seacom Skills University, Affiliation: Institute of Management Study (IMS), Kolkata-700099, e-mailghosal.m1981@gmail.com.

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TITLE

Go green - An analysis of Consumer Perception of Metropolitan City

AUTHORS

Dr Gouranga Patra 1, Dr Chinmaya Kumar Dash 2

ABSTRACT

Marketing has developed and widened its scope towards ecological issues from focusing on the production process, transaction and exchange. In India this concept started in a rapid form as the modern culture adopted by Indian consumers and their level of involvement towards green products are increasing. There are very common words in use by different marketers like green counter, green channel, green campus and green product etc. . In the present paper we are trying to find out the different components of preferences (considered for the present study) and the attributes which are associated with different variables of consumer preferences towards the green marketing in this particular region of West Bengal i.e Kolkata. Primary data have been collected randomly. Total 120 responses have been considered for analysis of the data. To identify the important components factor analysis have been used. The present research also give an idea that young masses have strong aspirations towards green product but when we compare it with other factors of perception, we get a very week understanding in terms of thought, awareness and preference. This may the causes of less knowledge of the green products and environmental related issues.

Keywords: Green products, Marketing, Consumers’ awareness, Ecological Product, Preference.


1 Assistant Professor, School of Management, Adamas University, Kolkata-700126, E-mail- gourangapatra13@gmail.com

2 Professor, Adamas University, Barasat – Barrackpore Road, Kolkata-700126, E-mail-dr.ckdash@gmail.com

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TITLE

Performance Analysis of Initial Public Offerings in India

AUTHORS

Ashish Kumar Suri 1, Dr. Bhupendra Hada 2

ABSTRACT

Public as well as Private Corporates raises funds via primary market by issuing their shares to the public through a process known as Initial Public Offerings. After listing the stock of the company trade on secondary market through stock exchanges. The present study critically examine the performance of 107 IPO’s in Indian stock market launched during the period 2011 to June 2017 on the basis of two performance indicators (i) over-subscription ratio and (ii)listing day gains. This study aims at comparing the performance of the IPO’s for two periods January 2011- May 2014 and June 2014-June 2017. The results of the study shows that the performance of the IPO’s launched during the period 2011-May 2014 significantly differs from the performance of the IPO’s which were launched between June 2014-June 2017. It was also examined that the number of IPO’s and the fund raised through them also differ significantly for the two periods.

Keywords: Initial Public Offering, Primary Market, Secondary Market, Over-Subscription Ratio


1 Asst. Professor, Career Point University, Kota

2 Asst. Professor, Jaipuria Institute of Management, Jaipur

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TITLE

A Study on Relationship Between Inflation and Money Market Rates in India

AUTHORs

Simarpreet Kaur 1, Dr. Navkiranjit Kaur 2

ABSTRACT

The operations in the Money Market are generally short term in nature. Money Market is a market for short-term funds with maturities ranging from overnight to one year and includes financial instruments that are considered to be close substitutes of money. In India, Money Market rates are very fluctuating due to number of factors such as GDP, CPI, interest rates, money supply, exchange rates etc. This paper explores the relationship between inflation and money market rates for the period from April 2015 to March 2017. It has used regression for analysis of data. Results from analysis indicate that growth in prices greatly affects the lending rates of short term financial instruments thus making borrowings costlier for the market participants. It also suggested that government should take quick steps to curb rising inflation in order to achieve the sustainable economic growth of the country

Keywords: Money Markets, CPI, Call Money Market, Certificate of Deposits (CD’s), Commercial Papers (CP’s).


1 Assistant Professor, Department of Commerce, Punjabi University, Patiala, e-mail : simarpreetatwal@gmail.com

2 Professor, Department of Commerce, PUP

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TITLE

The Status of Entrepreneurial Startup in India: A Way Forward

AUTHORS

Dr. Soumendra Kumar Patra1Dr. Durga Madhab Mahapatra2

ABSTRACT

The aims of this paper are to critically review the current literature on Status of Entrepreneurial Startup in India. The Start-up is called capital float. It is tailoring loan products to enable small business to better manage their working capital needs. Start-up India is a rightful recognition and important role of the venture capital and private equity asset classes in India’s economy. It is also a rightful recognition of distinctive needs of these classes of companies that sustain on technology, innovation and scale. Further, adding that some of the outstanding start-ups country like India is adopting technology to transformation areas such as healthcare and wellness sector, education sector, agriculture and ailed sector, clean energy, security, financial inclusion and exclusion, and water management. The spirit of start-ups boost up the next generation economies and as the one stop solution of fortunes of people in rural India and thieving economy. This is, perhaps, the foremost of the so-called second generation of reforms. However, Mobile the IOT (Internet of Things) and digital transformation will be key drivers of future growth.

Keywords: Start ups, Technology, Entrepreneurial, Economy, Generation and Financial inclusion.


1 Sr. Assistant. Professor, School of Management Sciences, Ravenshaw University, Cuttack – 753003, soumendra.patra@gmail.com

2 Lecturer, PG Dept. of Commerce, FM Autonomous College, Balasore, Odisha

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TITLE

An Empirical Research on the Relationship between Quality of Work Life and Work Performance of Employees of Himachal Pradesh Power Corporation Limited

AUTHORS

Reetika Thakur1, Dr. Dinesh Sharma 2

ABSTRACT

In the past few decades, organizations have witnessed increased competition and complexities, and rapid advancements in various domains, which are bound to take a toll on the Quality of Work Life (QWL) of employees. Thus, it has become a need of the hour to assess and improve the QWL of employees in order to ensure their satisfaction and better performance. Keeping in view the relevance of QWL and the possibility of QWL affecting performance, the present study has been carried out to study the relationship between QWL and work performance. A sample of 100 employees of Himachal Pradesh Power Corporation Limited (HPPCL) was selected using convenience sampling technique. Results of the study show that all the eight dimensions of QWL taken in the study contributed to the overall QWL of employees. Results also show that overall QWL and its dimensions have a positive relation with the work performance of employees.

Keywords: Quality of Work Life, Work Performance, Work Environment, Work-Life Balance, Fair Compensation.


1Doctoral Research Fellow, Himachal Pradesh University Business School, H.P. University, Shimla

2Professor, Himachal Pradesh University Business School, H.P. University, Shimla

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Institute of Management & Information Science, Bhubaneswar